Team Building. Social Events. Fun Days Out.
- The Story or Problem: The first part of your case study needs to explain what it is that you’re going to be solving. For example, if you were focussed on the grow your own niche. Your problem could be “Cabbage Root Fly” a common problem when growing cabbage. You would of course pad this out with your story. Explain that you’ve just started to grow cabbage and so on… You could even do this story part as a reader’s question who emailed in.
- The Potential Solutions: You then need to explain the potential solutions you could use. List 3, 4 or 5 ways you’re going to explore solving your issues.
- The Testing: Now you’re going to put those solutions into practice and try each of them out to see what works.
- The Results and Conclusion: This is the meat of your case study. You need to pick the best solution and explain why it is the best solution and also why the other solutions weren’t quite as good.
Blackberry and chocolate may seem an unusual combination, but it meant victory was sweet on a team building weekend in Belgium – where petroleum traders from Shell used their BlackBerry® devices to ensure a ‘rogue trader’ got his just desserts in Bruges.
Custom-made link. Research into the energy industry and trading to use terms that he participants would recognise, e.g. in mission titles etc.
The finger of suspicion was pointing at a refinery in The Netherlands where it was believed that money from unauthorised trading in petrochemicals may be fuelling a lavish lifestyle for one of its traders.
Six ‘insider suspects’ had been identified from a rogues gallery and the pressure was on for four teams to flush out the rogue.
A frantic chase around Bruges ensued.
Clues were drip-fed to teams via their smartphones while out and about, leading to a mad scramble to be first to collect the photographic evidence, piece together the identity of the rogue trader and establish how much the unscrupulous dealer had cost the company.
It was great interactive fun and the incentive of seeing their performance on a live league table throughout meant that some teams were almost as unscrupulous as the rogue trader they were seeking!
I was very impressed by how well organized your treasure hunt was and how much insight you had into our industry and jargon. The team really had a lot of fun, thanks to all your great work.
Claire Pontal, Trader, Royal Dutch Shell plc
Fancy your own smartphone challenge? Find out about our exciting interactive treasure hunts for smartphones